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The web page states the following, "Strategic Financial Group is an independent financial advisory firm located in Gilbert, Arizona." We saw that the web site said " We offer investment services, financial planning, retirement income planning, annuities, bonds, stocks, ETFs and mutual funds." It also said " Plus we offer insurance coverage for homeowners, renters, businesses, health, life, long-term care, and disability. Click on the link provided to learn more about all services offered. Strategic Financial Group is an independent financial firm with years of experience in providing gu." The header had financial as the highest ranking optimized keyword. This keyword is followed by adviser, advisor, and finances which isn't as urgent as financial. The other words azsfg.com uses is investments. planner is included and will not be viewed by web engines.